ERIC
PRÉAT

GROUP HEAD OF PRODUCT
DEVELOPMENT

What is it?
A photograph of my yacht Marianna, taken in 1937.

Where did you get it?
It was taken by the famous marine photographer,
Beken of Cowes.

What does it mean to you?
The spirit of adventure. We compete against much bigger ships, but it’s skilful sailing that wins results.

What are its special qualities?
Marianna was built in 1925 and is still going strong. If it could speak, it would say: “If the wind changes, trim the sails.”

What is your business challenge?
I investigate new event concepts to push our “eventrepreneurial” spirit even further into the uncharted waters of new industries and communities.